Tag Archives: communications

Five Cultural Trends Shaping Communications and Public Service

Mark Drapeau (Washington, DC) - Coming into my new role at Microsoft, I took on the task of reading more widely about business, communications, and other topics. I was very influenced by the new book Chief Culture Officer, written by Grant McCracken of MIT. It’s not about pop culture, and not about “cool hunting,” but rather ... Read more »

Believe The Hype: Five Practical Applications Of Micro-blogging For Enterprises

Mike Strand (Seattle, WA) - I hate hype. Believe it or not, I’ve never seen the movie Titanic. To this day, I refuse to “fist pound” people as a greeting. The bottom line on hype for me is that if something is too popular, I get turned off. At times, my experience with micro-blogging felt similar. Everyone ... Read more »

Putting The Human In Computing

Lewis Shepherd (Reston, VA) - A lot of people don’t realize that Microsoft spends billions of dollars a year on research and development, with laboratories near Seattle, Boston, and around the world. Most of the time, the researchers are huddled together and working hard in private, but every once in a while they come out to ... Read more »